Your 4-day travel guide
Welcome to Itu, where everything is oversized and the history is rich. You'll quickly notice something unusual here – from giant pencils and payphones to enormous chairs scattered around town, giving this colonial city a playful personality. As a couple, you'll love wandering through cobblestone streets lined with colorful 18th-century buildings, discovering why locals call this 'the city of the exagerados' (the exaggerated ones). The air smells of wood-fired pizza from family-run restaurants and the sound of church bells mixes with laughter from the main square. This itinerary blends Itu's unique cultural heritage with São Paulo state's hearty cuisine, perfect for couples who appreciate history with a side of whimsy. Get ready to explore Brazil's most unexpectedly charming small city.
Ask someone who actually lives in Itu
Day 1 of your journey
Day 2 of your journey
Day 3 of your journey
Day 4 of your journey
Before You Go
When to Go
The best time to visit Itu is during the dry season from April to September when rainfall is lower and temperatures are mild, typically ranging from 15°C to 25°C (59°F to 77°F). These months offer comfortable weather for walking around the historic center and exploring outdoor attractions. The rainy season from October to March can bring heavy afternoon showers that might disrupt outdoor plans. Weekends tend to be busier with visitors from São Paulo, so if you prefer quieter exploration, consider visiting on weekdays. Major holidays like Carnival (February/March) and Christmas bring larger crowds.
Itu residents take pride in their city's nickname 'Cidade dos Exagerados' (City of the Exaggerated), which refers not just to the giant objects but to a local tendency toward enthusiastic storytelling and hospitality. The giant objects began as a marketing campaign in the 1990s and have become integral to the city's identity. Locals are generally friendly and patient with visitors trying Portuguese. The pace of life is slower than in São Paulo, with afternoon siestas still observed by some businesses. Food culture emphasizes traditional Paulista (São Paulo state) cuisine with Italian influences – expect hearty portions. Sunday afternoons often find families gathering in the main square. Respect for historical preservation is strong, so be mindful when photographing private homes.